Salesforce Rolls Out Predictive Marketing Cloud
A new predictive marketing service from Salesforce will provide contextual, real-time data on customer behavior and engagement, such as from
Study: 86% of Predictive Analytics Users Report Tangible Gains
Over 300 executives surveyed about their experience with predictive analytics reported improvements in
How E-Commerce Can Use Predictive Marketing to Lift Sales
Predictive marketing, a huge business opportunity, takes advantage of Big Data, machine-learning techniques, and analytics to make sales. TIBCO's chief data …
