The partnership could allow Ayla to target use cases in product lifecycle management, as well as additional verticals such as farming and light industrial.
Under a new partnership, Ayla Networks will use Mnubo’s real-time analytics SmartObjects technology with the Ayla IoT platform.
The partnership is designed to produce give manufacturers access to real-time operations monitoring, consumer behavior analytics, and predictive maintenance, Ayla said. The partnership will expand the company’s Ayla’s existing IoT ecosystem that includes partnerships with Broadcom, Qualcomm, Amazon Web Services, Flextronics, and other top companies in the IoT sphere.
Ayla’s IoT platform is offered as a cloud platform-as-a-service. The company targets connected homes, HVAC, consumer electronics, and smart buildings, but the partnership could allow it to reach other verticals serviced by Mnubo, including agriculture and light industrial customers.
Mnubo’s SmartObjects platform is designed around targeted use cases in product and service feedback, including usage prediction; usage and behavior tracking of connected products; optimization of services; contextual analysis with weather and geolocation data; and predictive maintenance. It offers three levels of services, including data storage and visualization; analytics-as-a-service with real-time queries; and intelligence-as-a-service with predictive and machine learning models.
In a white paper, Mnubo mentioned that more than half of utility customers would agree to automated control of home devices if given a product rebate, and health insurance customers would agree to a discount for wearing fitness trackers. A main area of focus for the company is product lifecycle, under which data during trials, manufacturing and use guides improvement in the product as well as marketing efforts.
“This partnership with Mnubo will allow IoT product manufacturers and IoT service providers to take their data analytics capabilities to new levels, said David Friedman, CEO and co-founder of Ayla Networks, in the announcement, “Integrating Mnubo SmartObjects IoT analytics into our end-to-end IoT platform will make it easier for product designers and manufacturers to answer the key business questions that will propel their success in the growing IoT market.