Consumers Want Security Built into IoT Devices


New global IoT security survey finds that awareness of cyberattacks targeting smart devices increases with age.

Smart phone with Internet of things (IoT) word and objects iconConsumers have IoT security on their mind, according to a new survey by digital platform security provider Irdeto. . The Irdeto Global Consumer IoT Security Survey found that 90 percent believe it is important that a connected device has security built into it. The 7,882 consumers surveyed were from six countries across the globe Brazil, China, Germany, India, U.K. and U.S. Seventy-eight percent of them said they are aware that any device connected to the Wi-Fi in their home or elsewhere has the potential to be compromised by a hacker and their personal data put at risk.

“While consumers across the globe believe that IoT devices need to have security manufactured into the product in order to prevent against cyberattacks, it’s encouraging that they also recognize the important role they play in IoT security,” said Mark Hearn, director of IoT Security, Irdeto.

Manufacturers and consumers both need to act on IoT Security

“Today’s connected world needs consumers to be vigilant about security threats. On the device manufacturer side, there must be a better “defense-in-depth” approach to cybersecurity that integrates multiple layers of security into a system. This approach, combined with ongoing security updates to protect against the latest threats, is critical to mitigate attacks targeting IoT technologies,” Hearn said.

[ Related: Could We Finally Have a Secure IoT, Courtesy of the NSA? ]

Among other key findings, the survey found that cyberthreat awareness regarding IoT devices increases with age. Seventy-two percent of respondents ages 18-24 said they are aware of cyberthreats compared to 82 percent of respondents 55 or older.

When asked who should be responsible for implementing security, consumers or manufacturers, 56 percent said both should share the responsibility, while 20 percent said the manufacturer should shoulder it all, and 15 percent think consumers should. China led with the most votes for manufacturer responsibility with 31 percent, and Brazil led the consumer vote with 23 percent saying the end-user should be responsible for security.

The difference between Germans and Brazilians

Conversely, the survey also found that some countries are decidedly less concerned about security than others. German consumers expressed the least, with 42 percent saying they are not worried about their IoT devices being hacked. On the other hand, 88 percent of Brazilians said they are very concerned.

Finally, the IoT security survey reflected the growing popularity of devices among consumers. Eight-nine percent said they own at least once device, with 81percent saying they had two or more. India came in first with a whopping 97 percent saying they have at least one IoT device, and the U.S. came in last with 80 percent.

Download the full report.

Sue Walsh

About Sue Walsh

Sue Walsh is News Writer for RTInsights, and a freelance writer and social media manager living in New York City. Her specialties include tech, security and e-commerce. You can follow her on Twitter at @girlfridaygeek.

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