While a new world of technology has made the workplace more stressful with being "always on," new tech is also helping to reduce those levels of
Topic: Sales and marketing
How real-time analytics and Big Data technologies are used to optimize sales and marketing efforts.
Simply Business can do more than just web analytics. It has been able to join different data streams to create a unified view of their customers and the …
How PMG built a real-time marketing analytics platform to increase return on ad spend.
How artificial intelligence and analytics can be used to better manage perishable
Red Roof Inn, after capitalizing on micro-moments, saw a remarkable 60 percent increase in
With dynamic ads, Waze generated the app traffic it
How an ecommerce company used predictive analytics to improve customer
Analytics queries that used to take 12 hours can now be done within seconds using an in-memory
How beacons, mobile apps, and analytics can drive sales, engage customers, and optimize
To help eventually power e-commerce and product suggestions, Adidas turned to a Neo4j graph database to exploit data relationships through shared